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What is in a Battle Card?
Features & Benefits
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Use Cases
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Blog Resources

Federal contracting is an incredibly competitive market demanding significant information to make complex business decisions.  All too often, capture teams find themselves making decisions which – of course – demands information on potential partners or competitors.  This often leads to extensive time in front of the all too popular subscription databases, sifting through a patchwork array of internal documents or the obligatory extensive web searches.

“Battle Cards” are a common product used by corporate business development teams to have reliable, relevant and ready information as a quick reference guide on their major competitors.  We take this concept further to fit the federal contracting market.  Each battle card is customized to the client’s specific needs and defined market.  Generic information defeats the purpose of this easy reference guide.

What is in a Battle Card?

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Our ratings on the competitor’s overall strengths

Visual representation of strengths based on typical adjectival ratings
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Pattern of Wins and Losses

We sample the competitor’s wins and losses to understand trends to inform you on how they succeed and fail.
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Narrative of Strengths and Weaknesses

This is a brief narrative of key findings
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Corporate Experience

Identified known or likely corporate experience to be featured in pursuits
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Processes and Tools

Selected known and suspected intellectual property to be featured by the competitor
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Illustrated M&A History

Understand their acquisitions to enhance understanding of legacy businesses that drive competitive advantage
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Known Teaming Partners

While teaming decisions are situational, understanding who are existing and confirmed relationships begins to show a pattern of teaming candidates.

Features & Benefits

  • Ready-to-go reference material on a competitor specific to your market and not only a specific pursuit or broad generic information on the competitor
  • Leverage our routine monitoring and analysis of major GOVCON businesses to keep you current
  • Compact reference guide that’s easy to open and use for teaming decisions and early stage go / no go
  • Understand trends in wins and losses to assess likely strengths and weaknesses
  • Visual representation of data eases consumption for clear and distinct assessments
  • Anticipate teaming arrangements to assess potential teams in pursuits
  • Use Battle Cards for early analyses on competitors without the investment of a Black Hat review
  • With routine updates via subscription, use our routine collection of intelligence to maintain this for your team enabling them to do other activities

Ready to get started with Battle Cards?

Order Online Today!

What are use cases for Battle Cards?

Use caseWhy does this matter?
Early qualification of pursuitsEarly in the evaluation of a pursuit that your prospects are poor. Avoid the investment of business development resources that are only going to lead to a loss.
Assess a potential partnerThe lines of competitor vs. partner depend on the situation.
Enable executive decision makingSpending time querying databases, doing ad hoc searches, etc. is not usually good enough to help executives make decisions in a timely manner. Use Battle Cards as a reliable and simple tool to enable such business decisions.
Track potential acquisition targetsBusinesses that are potential acquisition targets might get lost in the shuffle. Use a Battle Card to assess the strengths and developments of an acquisition target.
Monitor core competitors in a core or emerging marketOne of the best ways to understand the dynamics in a market is to study competitors and how well they fare. Use a Battle Card as a monitoring tool to keep abreast of their market position.

Interested in custom Battle Cards for your business?

Request a sample!

Request Sample

Blog Resources

Shining some light on By Light IT Professional Services

January 17, 2023Admin@fedsavvy

By Light Professional IT Services was founded in 2002 as a small family business and has since expanded to a large organization with more than 2,000 employees. By Light serves government customers in the Defense, Intelligence and Federal Health sectors and provides solutions in artificial intelligence (AI); cloud and managed services; communications; cyberspace operations; IT…

Read More

Palantir…is the big data boogeyman coming into your market?

November 22, 2022Admin@fedsavvy

We first examined Palantir in April 2021, outlining the company’s history, products, and core U.S. government customers. Included below are updates on their financials, work with top customers, and several noteworthy company developments. Developments over 2020 and 2021 According to their 2021 annual report, Palantir’s government business continued to constitute the majority of their business,…

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Is Leidos eating your candy?

October 26, 2022Admin@fedsavvy

Leidos is eating ALL the candy. Read on if you want to know more.

Read More
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